What to expect for BFCM 2026

AI referrals send high-intent shoppers to your store, but 2026 data shows they’re twice as likely to abandon cart if they experience friction. Shipping is often where they hesitate.

Today’s buyers expect an Amazon-style checkout with shipping that’s fast, free and clear about when the order will arrive.

In this live session, Quentin Montalto of ShipperHQ and Sean McCarthy of SM Advise will break down the 3 simple ways to get your checkout and shipping setup ready to sell more this BFCM.

Watch now
What to expect for BFCM 2026

45%

of shoppers use AI for product discovery

98%

of buyers are human (not bots)

7 in 10

shoppers won't shop with a brand if they don't trust the delivery & returns process
session hosts

On-demand session with ecommerce and logistics experts

Quentin Montalto

Quentin Montalto, COO, ShipperHQ

10+ years' helping thousands of merchants optimize their shipping experience.
On the levers you control at checkout to convert shoppers and build loyalty.

Sean McCarthy

Sean McCarthy, Founder, SM Advise

35+ years' logistics experience at major carriers, including UPS and OnTrac.
On what happens behind the scenes in carrier networks during peak, and what it means for your shipping strategy.

Results Merchants See with an Amazon-Style Checkout

MARYSVILLE MARINE

100%

Increase in peak season conversion rate

GERTRUDE HAWK CHOCOLATES

30%

Increase in peak season sales

EAGLE MOUNTAIN FLAG

30%

reduction in cart abandonment

CLEAN EATZ KITCHEN

$200K

saved on shipping and resends

Win AI-referred shoppers

There's still time to give your shipping experience a BFCM tune-up.
Watch now and turn shipping into a competitive advantage that wins sales and builds loyalty.